News & Media
Jenny Craig Commemorates 30 Years of Helping People Change Their Lives At the American Heart Association’s® Minneapolis Heart Walk
Brand Ambassador Nicole Sullivan and “Team Jenny” Will Be Onsite to Help Launch “Jenny Hearts You” Campaign Encouraging Americans to Commit to Walking at Least 30 Minutes a Day
Carlsbad, Calif. (May 2, 2013) —Jenny Craig is commemorating 30 years of changing lives at the American Heart Association’s Heart Walk in Minneapolis, Minnesota on Saturday, May 4. Jenny Craig is a proud national sponsor of the American Heart Association’s Heart Walks and is supporting more than 300 walks across the United States in 2013 with the My Heart. My Life.™ healthy living initiative. Encouraging Americans to commit to walking at least 30 minutes a day to help maintain a healthier weight, the brand will also be commemorating its 30 years by launching “Jenny Hearts You,” a campaign that celebrates activity and honors individuals who have achieved their weight loss goals on the program.
At the Heart Walk, actress-comedian and Jenny Craig Brand Ambassador, Nicole Sullivan, will take part in leading the warm-up in advance of the walk and participating in the walk on behalf of “Team Jenny.” The brand will offer on-site activities including a fun, interactive photo activation where attendees will be able to take photos that they can share on their social networks, a sampling of healthy snacks and the opportunity to meet with Jenny consultants.
“I’m honored to be a part of ‘Team Jenny’ at the American Heart Association Heart Walk in Minneapolis and to recognize the healthy change Jenny has been making over the past 30 years,” said Nicole Sullivan. “I aim to walk daily and do my best to stick to the healthy eating habits that I learned with Jenny Craig and it has made such a difference in my life. It’s so important for people to realize that losing weight is doable and just by incorporating 30 minutes of walking a day and practicing portion control, you may become healthier and potentially lower the risk for weight-related diseases.”
Jenny Craig wholeheartedly supports the American Heart Association’s mission to improve the cardiovascular health of all Americans by 20 percent while reducing deaths from cardiovascular diseases and stroke by 20 percent by 2020. With statistics showing that 65% of all adults are obese or overweight,1 Jenny Craig teamed up with the American Heart Association in 2012 to help educate the public on how being overweight or obese may affect your heart health, and how simple lifestyle and diet changes can improve cardiovascular health and potentially lengthen lives. The American Heart Association recommends that adults get at least 30 minutes of moderate-intensity aerobic activity, such as walking, at least five days a week and Jenny hopes to motivate people to make this commitment to better health.
“For the past 30 years, Jenny Craig has been transforming lives and we very much look forward to the next 30 years and beyond, helping clients to reach their weight loss goals,” said Dana Fiser, Global CEO of Jenny Craig. “It’s an important time for us to educate people on how making simple changes in your lifestyle, like walking 30 minutes a day, can provide major health benefits.”
As dedicated as ever to enacting healthy change, Jenny Craig has clinical data to support that the program really works. In fact, according to an independent two-year clinical trial published in the Journal of the American Medical Association in 2010, Jenny Craig clients lose three times more weight than dieting on their own.2 Participants also saw improvements in blood cholesterol levels and cardiopulmonary fitness, as well an overall improvement in quality of life. Those results demonstrate how Jenny Craig’s tools, education and personalized counseling provided to each client help them to not only stay with the program and realize meaningful weight loss, but help them achieve a variety of health benefits.
My Heart. My Life. TM American Heart Association.
1American Heart Association (2012, November 15). The Price of Inactivity. Heart.org. Retrieved February 6, 2013, from http://www.heart.org.
2Rock CL, Flatt SW, Karanja N, et al. JAMA. 2010;304(16):1803-1811
About Jenny Craig
Jenny Craig’s program is designed to help you manage your weight by creating a healthy relationship with food, building a fun, active lifestyle and developing a balanced approach to living. Our mantra is: Eat Well. Move More. Live Life.
Our model is like no other weight loss company out there. Jenny provides a weekly personal consultation that is tailored to you. We teach portion control, provide motivational techniques for stressful situations like social gatherings and dining out, and provide fun ways to incorporate daily activity. Jenny’s nutritionists work with food scientists to create more than 80 delicious Jenny's Cuisine™ menu items. Jenny's program is available in-centre and our at-home program, Jenny At Home for easy access, whenever, wherever!
Jenny Craig, based in Carlsbad, CA, is one of the world's largest weight management companies, with more than 700 company-owned and franchised centres in the United States, France, Canada, Australia, New Zealand and Puerto Rico. Jenny Craig has more than 3,500 employees and is celebrating their 30th Birthday in 2013.
About the American Heart Association
The American Heart Association is devoted to saving people from heart disease and stroke – America’s No. 1 and No. 4 killers. We team with millions of volunteers to fund innovative research, fight for stronger public health policies, and provide lifesaving tools and information to prevent and treat these diseases. The Dallas-based association is the nation’s oldest and largest voluntary organization dedicated to fighting heart disease and stroke. To learn more or to get involved, call 1-800-AHA-USA1, visit heart.org or call any of our offices around the country.