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Statement from Jenny Craig on Long-Term Strategic Plan Aimed at Adding Online Services
As part of a long-term strategic plan to address changing consumer demands, Jenny Craig announced today that it will roll out a full suite of online weight-loss options in 2013. As part of this shift, Jenny Craig will be closing 101 retail centers across North America. Clients will continue to be served at 497 Jenny Craig Centers in the U.S. and Canada and by phone through Jenny Craig At Home. Impacted clients will be offered discounts on food during this transition period.
“We are committed to serving our clients as best as possible, which include offering additional online solutions to help our clients achieve their weight loss and weight maintenance goals,” said Jenny Craig CEO Dana Fiser.
“As much as we’ve tried to minimize the effect of these changes, we know some of our clients will be inconvenienced. We are assisting each one of them as they transfer their enrollment to nearby locations or to Jenny Craig At Home. We are also working alongside our dedicated and passionate employees who may be impacted by this decision.”
For more information, please see the Frequently Asked Questions below or visit http://www.jennycraig.com/centerclosures.
Frequently Asked Questions
Q: Why is Jenny Craig closing centers?
A: The decision to close some Jenny Craig Centers is part of a long-term strategic plan aimed at meeting changing consumer demand for more online weight loss solutions. In order to continue to serve the needs of our clients in an era where access to web-based tools and mobile apps is becoming more desirable, we have made the thoughtful, yet difficult, decision to close these locations. This will allow us the opportunity to invest in a full suite of online and e-commerce solutions.
Q: How did you decide which centers to close?
A: The centers scheduled to close were chosen based on thorough research, with the goal of impacting the fewest number of clients and employees as possible. Closures will be complete by June 28, 2013.
Q: How will clients know if their center is closing?
A: If the center is scheduled to close, clients will be notified by their personal Jenny consultant, as well as by email and direct mail if Jenny Craig has their contact information. Clients can also visit http://www.jennycraig.com/centerclosures to check if their center is impacted.
Q: How will these closures impact clients?
A: As much as we’ve tried to minimize this inconvenience, we know that any center closure will affect some of our clients. The majority of Jenny Craig centers scheduled to close – 81 centers or 80 percent – will be consolidated with other centers within 10 to 20 miles, and we are committed to assisting each one of our clients in transferring their enrollment to a nearby center or to Jenny Craig At Home. To find a local Jenny Craig Center in your area, please visit www.jennycraig.com.
Q: What will happen to the employees who work at the closing centers?
A: We are working alongside our dedicated and passionate employees who may be impacted to ensure that when possible staff members and consultants are given other opportunities within Jenny Craig. 52 percent (209) of the 404 impacted employees have been offered other positions at Jenny Craig. The remaining 195 employees who could not be reassigned have been provided with a severance package.
Q: What online tools is Jenny Craig currently developing?
A: Jenny Craig will offer new and improved tools to support clients with tracking and planning their meals and activity. There will also be new content available including recipes and tips to help clients stay on track with their weight loss journey.
Q: When will these tools be available?
A: The initial online tools will be available this summer with additional web, mobile and e-commerce solutions rolling out later this year.
Q: What makes the Jenny Craig program so unique?
A: The Jenny Craig model is unique because it is clinically-proven and offers a multi-layered approach. Jenny offers nutritious, portion-controlled food and one-on-one weekly consultations, all while providing clients with the tools and resources they need to develop a healthy relationship with food and get in daily activity.
Q: If clients have additional questions, who can they call?
A: Please call our Jenny Care hotline anytime at 1-800-JennyCare (536-6922).
Posted, 6/12/13 at 2:44 pm PST